Title: Executive
ST Engineering Jurong East Bui, SG
Key Responsibilities:
1. Strategic Visual Storytelling
- Develop visual narratives for branding, marketing campaigns, and digital experiences.
- Use typography, color theory, and layout principles to enhance communication. - Design infographics, data visualizations, and presentations to simplify complex information.
2. Brand & Identity Design
- Craft and maintain cohesive visual identities, including logos, style guides, and brand assets.
- Ensure consistency across all touchpoints (digital, print, environmental).
3. Digital & Interactive Media
- Design UI/UX elements for websites and digital platforms.
- Create engaging social media content, animations, and motion graphics (GIFs, videos).
- Work with developers to implement responsive and interactive designs.
4. Print & Environmental Design
- Develop print collateral (brochures, posters, packaging).
- Design signage, exhibition graphics, and wayfinding systems.
5. Collaboration & Research
- Work with marketers, writers, and product teams to align visuals with strategy.
- Conduct user research and A/B testing to optimize visual effectiveness.
- Present concepts and iterate based on feedback.
6. Technical & Software Skills
- Mastery of Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects).
- Knowledge of Figma, Sketch, or other prototyping tools.
- Basic understanding of HTML/CSS (for digital roles).
Additional Skills (Depending on Industry):
Motion Design (After Effects, Premiere Pro, Blender).
- Photography & Video Editing (for content creation).
